Trust us to help you get started!

Day after day, thousands of people like you trust Edison Nation’s “As Seen on TV” team to develop their ideas into great products that are successfully marketed worldwide.

Keep bringing your great ideas to us and you can trust we will devote ourselves to bringing your ideas to life and into the hands and hearts of millions of consumers.

DO YOU HAVE THE NEXT BIG
AS SEEN ON TV HIT?

Submit it to our Open Search now!
Your idea will only be an idea until you submit it.

Submit now
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ASOTV HOT TREND:
CAT PRODUCTS

Even though we may never truly understand the inner workings of a house cat’s mind, one thing is sure—they are playful by nature. Let’s take a minute and think about how cat’s play: laser pointers, boxes, catnip, scratching posts, noisy balls, cat trees. How does each of these items tap into a cat’s natural preying and hunting instinct? Even if you don’t claim yourself to be a “cat person,” you may still have a good idea of what makes them tick.

Beyond playing, think about all of the time and effort cat owners put into grooming, feeding, training and caring for their cats. How do they ensure they are getting the exercise they need? How do they efficiently and thoroughly groom them? How do you deal with that little devil that seems to knock something over every time you turn around?

Although we welcome any cat product idea, we are specifically interested in the following categories:

1. Products that benefit both the owner and cat
2. Litter box solutions
3. Products that keep cats quiet in the early morning hours

Submit now

Simple Solutions

For Everyday Problems

Edison Nation is looking for products in the following categories:

  • Health & Beauty
  • Pets
  • Kitchen
  • Storage
  • Tools
  • Exercise
  • Weightloss
  • Bath
  • Childrens' Toys

Inspiration comes in different forms. Some arrive at their big idea spontaneously—a specific 'Ah-ha!' moment while going through their daily routine or because they've witnessed someone experience a common problem. Others consider themselves serial inventors and can conjure product ideas on demand based on specific consumer trends. Others may spend years researching, brainstorming and planning before cultivating and sharing their idea.

But at Edison Nation, there is no wrong way to invent. Whether you have a conceptual idea, stick figure diagram, full-scale prototype, or market ready product we want to hear about it!

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You have the ideas, we have the resources,
and the potential of your idea can only be realized if shared.

So go ahead and submit your idea, no matter how developed it may be.

You never know where it can take you.

Submit now

The Proof

Unprecedented success that speaks for itself.

We have launched a multitude of successful products that have come from our ASOTV product searches. Products like Mister Steamy®, Emery Cat®, Gyro Bowl®, Eggies®, Hot Huez®, Perfect Bacon Bowltm and Party in the Tubtm with many more in the works! Is your idea our next big success? Submit now and we'll use all our talent and resources to make your product successful on TV and in retailers around the world!

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    EGGIES: when it comes to eggs... hard-boiled means hard work! With Eggies you can finally enjoy hard-boiled eggs without peeling a single shell! Just crack and pour your egg into the Eggie, cook on your stovetop, and twist open for a perfect hardboiled egg!

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    PARTY IN THE TUB: now kids get to enjoy bath time all the time with the Party in the Tub light! The Party in the Tub light is made of durable plastic with a watertight and water-safe long-lasting LED light display. Turn on the Party in the Tub light and say good-bye to dirty diva dramas and those toddler tub tantrums!
    www.partyinthetub.com

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    MISTER STEAMY DRYER BALLS: the fast way to get wrinkles out of your clothes without having to get out the iron. Turn your dryer into a wrinkle releasing machine and soften them as they dry for fluffier fabrics without the dryer sheets. Just add water and toss it in your dryer to get soft, wrinkle-free clothes without an iron or dryer sheets.

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    PERFECT BACON BOWL: the easy way to make delicious edible bowls out of bacon! Just wrap your favorite cut of bacon around the Perfect Bacon Bowl and cook! With Perfect Bacon Bowl you can make Eggs, BLTS, Mac and cheese, Burgers, and even bread bowls for soups, stews, and more!
    www.buyperfectbacon.com

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    HOT HUEZ HAIR CHALK: the hot new hair craze that allows you to instantly change your look with eye-popping color! Hot Huez Hair Chalk is fast, easy and washes right out with your shampoo. Just choose your hue, slide along hair and color goes on.
    www.HotHuez.com

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    THE EMERY CAT BOARD: a stylish board that functions as a dual cat toy and claw duller, utilizing a patented abrasive coating that naturally files down cats' claws as they play, stretch or scratch. The Emery Cat's cardboard features a honeycomb-like surface and is infused with catnip to attract cats. Its base features non-skid durable footpads.
    www.emerycat.com

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    GYRO BOWL: the kid-proof bowl that rotates 360 degrees so food always stays in! Now parents can relax whenever kids snack! Just fill up the Gyro Bowl and you’re ready to go! Gyro Bowl’s inner bowl rotates 360 degrees and magically stays open side up, no matter what!
    www.buygyrobowl.com

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Our Process

A look into how it works

You have the ideas, we have the resources.
Let’s get started.

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OUR SUCCESS DEPENDS ON YOUR SUCCESS. THAT’S WHY WE DO EVERYTHING IN-HOUSE.

Because everything is done in-house, we are on top of your product at every single stage. To us, the implementation of your idea is not a game of hot potato. We never outsource or pass off your innovation to separate companies.

From ideation all the way through production and analysis, we are there every step of the way refining and perfecting your product. We value your opinion and never sever communication with our inventors. At every stage of the process, you will have the opportunity to review sketches, scripts, even the production.

Our team has over 100+ combined years experience, marketing expertise from Fortune 500 companies, and one of the highest success rates in the business.

  • Inventor Submissions

    Once you've submitted your idea, our dedicated Edison Nation ASOTV team begins immediately evaluating and reviewing your product for the next selection meeting.

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  • Pre-Selection

    When we see a product that exhibits potential for the ASOTV market, our team initiates a preliminary study to further research and validate the idea’s merit.

  • Production Selection

    Products that pass Pre-Selection are formally presented to the entire Edison Nation ASOTV team for final review and a "Go, No Go" decision.

  • Inventor Notified

    Congrats! The ASOTV team has selected your product for commercialization! At this stage, you will "Meet the Team" so that we can begin bringing your idea to life.

  • Product Design

    Next, our industrial designers take on the ideation stage turning even the simplest of sketches into product designs ready for development.

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  • Development

    With a final design, our product development team begins the engineering process to develop prototypes and production samples for television testing.

  • Marketing

    Pioneered by former CEO of Champion, Robert Hall, our team uses a consumer packaged goods approach, instead of a cookie cutter DRTV model for positioning.

  • Pre-Production

    From scripting to storyboards and branding to logo design, our marketing team irons out every detail to make certain each product comes alive on the screen.

  • Production

    Our production team, led by dynamic duo Peter Hutton and John Miller of Hutton Miller, has built a reputation for shooting commercials with stopping power.

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  • Post-Production

    For every product, our editing team lays down the footage and meticulously works to create a final spot that immediately captures our consumer's attention.

  • Media Testing

    Our media strategists and marketing team work together to develop a nationwide testing plan specifically tuned to your product’s target audience.

  • Media Analysis

    Our team of media experts analyzes the consumer data from testing to determine whether or not the product has potential to be profitable in the ASOTV market.

  • Launch

    A test that proves successful will move your product towards a worldwide TV campaign and retail launch.

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The Team

I can't even begin to describe the feeling I get when we successfully bring an inventor's dream to life. It's thrilling!

-Anna Curry, Director DRTV

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Behind the Scenes


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IT'S WHAT WE DO: A look at our team, day in and day out. In front of the camera and behind.

Say What!?

What our inventors have to say

  • “Our inventions are our children and my experience with Edison Nation has been that they not only understand that but they treat them like their own children. I have had such a wonderful experience working with the EN team, I have no hesitation submitting any idea to them for evaluation and consideration. It's exciting to know there is a "one stop shop" for inventors who have great ideas but don't know what to do with them.”

    -Kitty Stallings

  • “As a professional product designer and inventor, I find Edison Nation to be a confidential and easy outlet to license ideas.”

    -David Yakos

  • “The ASOTV team had faith in me to help promote Cardio Poles, and their encouragement enabled me step up my game. The result was a stint on HSN and a fitness video I will always be proud of.”

    -Greg Bruce

  • “Working with Edison Nation's ASOTV team has been comforting to me. I didn't know what to expect since this is my first ASOTV product. Every time I shoot an email question I get a response the same day. Anna has been most wonderful to work with. I am pleased with the details I am given regarding my invention and it's progress to the market.”

    -Thom Jensen

  • “We have had the extreme pleasure of working with EN's ASOTV team and what we noticed right away is their top-notch expertise and professionalism in all matters related to Direct Response Television. It has been both a joy and a learning experience for us with the timely updates (including news, photos, videos, etc.) that we have received on our product. It's obvious that our viable ASOTV product idea (our "baby") is in the very best of hands! Edison Nation ASOTV...You're a hit!”

    -Toni LaCava & John Vilardi

  • “I was only visiting the headquarters as a contest winner, but when I saw how hard the ASOTV division was working on other people’s innovations I was fully convinced that our products are in the right hands. The thing that surprised me most about the ASOTV team was how friendly they were—I guess it hadn’t occurred to me that so many industrious professionals might be cool people too.”

    -Chris Bareford

  • “Edison Nation's Gyro Bowl ASOTV campaign launched the product into pop culture! The ASOTV team is effective, creative, and best of all they are really nice people!”

    -Brad & Melinda Shepard