Hi there,

I think I could be of assistance with that. You can contact me via skype sarah.ann.van.der.waal or pm me.

Regards
Sarah
www.getyourstuffmadeinchina.com

what happened to my post about the packaging diva, JoAnn Hines? think her website is called pacaging university….

Dug up old thread rather than start new one. I just read the following about packaging and found it interesting:
“A lifestyle brand embodies the values and personality of its audience and speaks to them in a targeted and authentic way. In packaging, this is particularly important as the look and feel of the package greatly influences the purchase decision.

There is no formula for hot to connect to consumers emotionally in packaging, but there are three main components of communication that should work together to create a strong brand presence: the Visual, the Verbal and the Tactile."