Good News:

“The licensing and use of Ingeo™ biopolymer, coupled with positive communications around your commitment to nature-friendly practices, result in more sales, increased goodwill, and consumer loyalty.”

http://www.ides.com/news/2009/0120-nature-works…

http://branding.natureworksllc.com/

and here’s a company that is already using it in their products:

http://www.sustainableisgood.com/blog/2007/08/g…

Disclosure: I just found this exciting info. on the internet, and I have no affiliation with the company.
~Paul

PS.
The best thing for the planet would be for all of us not to make a bunch of stuff that will most likely end up in the landfill very soon, but bioplastics might be a good place to start if we can’t get totally get our mind around that fact…

Here is a very fascinating award-winning animated story about “stuff” http://www.storyofstuff.com