Live Product Search Submission
As Seen On TV Quarterly: The best of the DRTV (infomercial) industry are looking for their next big hits.
Deadline: Monday, December 7th, 2009 at 11:59PM Pacific Time (US & Canada)Description
Edison Nation has partnered with the leaders in the DRTV (infomercial) business and will be launching quarterly As Seen On TV product searches to help them find great new products to launch in the more than $200 billion direct response television market!
These are the same folks who brought you Bendaroos, Collagen 5, Floam, Hooked On Phonics, Mighty Putty, Mighty Mend It, Omelette Pan SmartSpin, Strap Perfect, and many more. Now they are turning to you to find the next great DRTV product.
The best of your submissions will be presented to these partners for their possible selection as DRTV products in the 4th Quarter of 2009 and beyond.
The world of DRTV has grown exponentially and we want to help you find your niche within this multi-billion dollar industry. Today, more than 63% of Americans watch infomercials. Over the years, the most successful DRTV products have come from the following product categories:
- Toys
- Fitness
- Beauty and Health
- Weight Loss
- Kitchen Gadgets
- Household Cleaning Products
- Pain Relief
- Pet Products
- Self Improvement
- Sleep Aids (Snoring remedies)
- Lawn & Garden
When developing your submission, there are some key questions to consider – the same key questions that Edison Nation’s partners will ask as they review your submission:
- Does your product solve a common problem or fulfill a dream?
- Does your product transform your lifestyle?
- Does your product appeal to impulse buying? Does it hit hot buttons?
- Can the product be easily explained or demonstrated in a visually interesting manner?
- Does your product have mass market appeal?
- Does your product have a fascinating story to tell about its development and/or use?
- Is your product’s perceived value at retail 5 times greater than the cost to manufacture?
- Is your product an incredible value – a bargain that cannot possibly be missed?
- Does the product have the potential for on-going sales (refills, supplies, etc…)?
With the new quarterly ASOTV searches, the following system will apply:
- All G8’s (when the exclamation point on your dashboard turns green) whose ideas are selected will have their ideas tested on a new cutting-edge platform that we’ve created. These tests will run on television networks throughout the USA. We’ll pick up the bill for everything – including creating the infomercial, whatever product development is needed, paying for the television advertising, etc…
- Based on the resulting metrics of these media tests, products will be selected to take to market. Each product selected will be awarded the $2,500 advance and we will launch a full-blown DRTV campaign for your product nationwide. If you’re product is tested but doesn’t pass, we’ll give you EVERYTHING that we created in the testing process so that you can give it a shot on your own if you desire.
- ASOTV media testing and the associated metrics have been refined to a science by the industry. If an idea meets the target metrics, it’s nearly guaranteed to be a success and we can put a ton of resources behind it very quickly through our network of DRTV partners.
There is no limit to the number of ideas that may be selected for each search.
Requirements
Your submission must be unique and protectable. We encourage you to submit a visual representation of your product (i.e., sketch or photo). While not required, we highly encourage you to submit video of yourself demonstrating a prototype and explaining the features and benefits of your submission. Please be as detailed as possible in telling us about your innovation.
Each idea costs just $25 ($20 for gold members) to submit and, as long as you maintain gold membership, your idea may be submitted to as many searches as you would like at no additional cost. Click here for more details on Live Product Search.
More information about Live Product Searches at Edison Nation
Retailers and manufacturers need innovative products. The problem is they are often hesitant to work with independent idea people like you because they don't have the infrastructure, time or process to pick that one home run from the thousands of good ideas (and bad ones) they receive. Edison Nation has developed a patent-pending screening process through our experience with the television series Everyday Edisons. This allows us to process thousands of ideas each month to match the needs of the retail community, enabling us to find the best ideas to acquire and bring to store shelves through our network of major retailers and manufacturers.
Edison Nation has partnered with major retailers and manufacturers to help you get your ideas to market.
Here's how Live Product Search works:
- We work with a retailer or manufacturer to identify a market segment that needs innovation and we create the search, including any specific requirements.
- You submit your innovative ideas online through our confidential Live Product Search database (prototypes are great but all we really need is a great idea).
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If your idea is selected for commercialization by us, you will receive a market-leading annuity from Edison Nation
(how much?)
You will receive an annuity payment for successfully commercialized products of:
- 7.5% of net revenues paid to Edison Nation (if any); plus
- 50% of licensing revenues paid to Edison Nation (if any); plus
- 40% of assignment revenues paid to Edison Nation (if any); plus
- 4% of brand revenues paid to Edison Nation (if any)
Frequently Asked Questions
Once I submit my idea, how do I know if my idea was selected?
Where can I download and review the legal agreement for Live Product Search?
Why do I have to pay $25?
Can I submit an idea no matter where I am in the world?
If my idea is not selected, will I get my money back?
If my idea is selected for commercialization, how much will I be paid?
When will I know if you want to turn my idea into a product?
What is Edison Nation?
What is the Everyday Edisons TV Show?
What is in it for the inventor/innovator?
Can I opt-out my idea?
Do I need a patent to submit my idea?
Does Edison Nation review ideas outside of the Live Product Searches?
How do I protect my idea?
How do I Submit an Existing Idea to a New Search?
How do I Edit an Existing (or Saved) Submission?
I have a patent, can I submit? And if selected what happens?
I have just submitted an idea, how long will it take to hear back?
What does "Final Consideration" mean?
What does the red X mean? I had submitted my idea and it stopped with a red X. "What happens if my idea is NOT selected?"
What if I still have questions?
Once I submit my idea, how do I know if my idea was selected?
As soon as you submit your idea, it will appear on your dashboard. As your idea progresses through each step of our patent-pending review process, you will be notified on your dashboard.
Click here to visit your Live Product Search dashboard.
Where can I download and review the legal agreement for Live Product Search?
Click here to download and review the Live Product Search Innovator Agreement.
Why do I have to pay $25?
The first step of each and every submission displays a list of requirements that include the fee for the submission. The submission fee covers a portion of Edison Nation’s operating costs. Each entry will be reviewed by a team of Edison Nation product development and intellectual property experts. Your submission fee helps defray a portion of the actual cost of reviewing each submission.
Can I submit an idea no matter where I am in the world?
Yes, this program is global. We’d like your ideas no matter where you’re located; however, you must be at least 18 years old to submit an idea. Innovators under 18 can submit their ideas through a parent or legal guardian.
If my idea is not selected, will I get my money back?
No. Each entry will be reviewed by a team of product development and intellectual property experts. Your submission fee helps defray a portion of the actual cost of reviewing each submission. If your idea is not selected, you can opt out of the Live Product Search database at Edison Nation and pursue it independently.
If my idea is selected for commercialization, how much will I be paid?
If your idea is selected for commercialization by Edison Nation, you will receive a $2,500 advance payment from Edison Nation and a share of sales for up to 20 years. Please read the Edison Nation Innovator Agreement, which fully outlines the applicable payment terms
When will I know if you want to turn my idea into a product?
Each person who submits an idea can follow the progress of their idea through the screening process by watching their Edison Nation dashboard, which has eight stages. To view your dashboard, just visit www.edisonnation.com and click "log in."
- If your product makes it to the eighth or "Success" stage, an Edison Nation team member will contact you shortly thereafter.
- If your product is selected Edison Nation will become the owner and care taker of your intellectual property, in exchange for your $2,500 advance and annual payments. Please see the Edison Nation Innovator Agreement for full details on your relationship with Edison Nation.
What is Edison Nation?
Edison Nation is the leading online community and resource dedicated to inventors and idea people that helps independent inventors get their ideas, products and patents commercialized. Edison Nation produces PBS’ Everyday Edisons, publishes Inventors Digest and has partnered with the Edison Innovation Foundation.
What is the Everyday Edisons TV Show?
Everyday Edisons is PBS’ nationally televised, Emmy award-winning series that shows how extraordinary ideas from ordinary people get made, manufactured, and sent to store shelves.
What is in it for the inventor/innovator?
The innovators whose products are selected to take to market will receive a $2,500 advance and up to 20 years of annual payments. See the Edison Nation Innovator Agreement for full terms.
Can I opt-out my idea?
Yes. If your idea is not selected – or at any time up until your idea reaches Stage 7 ("Finalist") – you can opt out of the Live Product Search database at Edison Nation and pursue it independently.
Do I need a patent to submit my idea?
No.
Does Edison Nation review ideas outside of the Live Product Searches?
No.
How do I protect my idea?
We cannot give legal advice but can recommend discussing patent protection with a registered patent attorney or patent agent. You can also visit the official government website for patent info: www.uspto.gov.
How do I Submit an Existing Idea to a New Search?
Edison Nation members who have submitted an idea to one search can choose to "opt in" to a different search if they choose.
How do I Edit an Existing (or Saved) Submission?
Log into you Edison Nation account, click the Live Product Search tab, and click "edit submission."
I have a patent, can I submit? And if selected what happens?
Yes. If selected Edison Nation will be assigned the rights to your patent in exchange for a $2,500 advance and up to 20 years of annual payments. Please see the terms of the Edison Nation Innovator Agreement.
I have just submitted an idea, how long will it take to hear back?
Log into your Edison Nation account and follow your dashboard through the eight review stages. Always keep an eye on your dashboard for the latest updates.
What does "Final Consideration" mean?
This doesn’t guarantee development, but it’s a good thing. Final consideration means one of the nation’s leading manufacturers or retailers is looking at your idea.
What does the red X mean? I had submitted my idea and it stopped with a red X. "What happens if my idea is NOT selected?"
The red X means your idea has not been selected. If your idea is not selected the rights to your idea automatically revert back to you – all you have to do is click "opt out" next to your idea in your Live Product Search database. Of course, it might be a better fit for a different search – especially if you made it to Stage 7 – so you might consider leaving it in the database and giving it another shot.
What if I still have questions?
Please visit support.edisonnation.com if you have additional questions.