Franco Manufacturing specializes in home textiles and licenses their top products from Disney, Hasbro, Hello Kitty, Nickelodeon, Nintendo, Paul Frank, Warner Brothers, WWE and many more. Some of the properties now include Super Mario Brothers, Princess Tangled, My Little Pony, Sponge Bob, Dora and Scooby Doo.

The Franco team challenges you to brainstorm creative, textile-based innovations for both children’s bedding and beach products — and the countless accessories that correspond with both bedtime and beach time.

Special considerations to keep in mind: Franco is a textile manufacturer and your ideas should be formed around textile-based innovations.

A) For bedding products, focus on:

• Stand-alone novelty items. Remember the days before your child had the animal kingdom of Pillow Pets? We couldn’t, either. What is the next children’s product that will take the consumer space by storm?

• Dream up new fabric innovations. Think microfiber bedding or microraschel throws. What new textile or fabrics would improve Franco’s product offering? They want to see ideas for new styling, silhouettes and fabric innovations.

Also, keep in mind the features most important to moms, dads and children:

• Products that improve sleep

• Products that are easy to care for and easy to clean

• Products that have play value

• Sleepover-friendly or travel-friendly

• Products with more than one purpose (multi-functional)

B) For beach time or pool products, focus on:

• Textile items that are absorbent, easy to care for and easy to carry. Special attention will be given to products that are interactive, fun and playful.

The targeted cost for bedding and beach time products should range between $3.00 – $20.00 (or you can focus on the target retail price points, which would be $7.99 – $39.99). If selected, Franco will leverage resources such as their strong-selling licenses, creative packaging and dedicated retail planning and distribution teams to help secure a place for your product within their mass and mid-tier retailer channels.

The target customers are children (both boys and girls) between the age of 5 and 8, with their moms and dads being the primary buyer.

Remember, as Franco Manufacturing is a textiles manufacturer, your ideas should be fabric innovations.

To learn more about Franco Manufacturing, please visit http://www.francomfg.com

Your submission must be unique, innovative and useful.

We ask for well-communicated ideas. This includes filling out our easy-to-use submission form to the best of your ability. Upload images, sketches and any other media that support your idea. Tell us your story. We even encourage you to create a video demonstrating your innovation. Don’t worry. We aren’t expecting you to break out your inner Spielberg. Please keep videos to less than 2 minutes.

As always, your submission should be unique and protectable (patent protection is helpful, but not a requirement).

Each idea costs just $25 ($20 for Edison Insiders) to submit and, as long as you maintain Edison Insider membership, your idea may be submitted to as many searches as you would like at no additional cost. Click here for more details on Live Product Searches.