For years I tried to commercialize an idea of mine—to personalize gift card giving. I designed and even sold a myriad of gift card holders. Then one day realized, it’s not so much the holder I need to commercialize, but the knowledge of the industry I possess. I’ll start here, at www.GiftCardGirlfriend.com. As I show my everyday expertise, bringing products to market under this umbrella will be easier. I’ve done it the other way—selling products myself, licensing products, working freelance for someone else—I’ve learned a great deal. Now I’m doing it this way and feel pretty good about my chances for success.

http://www.GiftCardGirlfriend.com