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Best Way To Approach Company - New Idea To Existing Product?

olimits7's Avatar

Hi,

I have an idea relating to an existing product that I think will breath new life into it. My question is how can I approach the company and propose this new idea without getting burned?

I just have an idea and they have all the resources and know exactly how to get this done. So I have a feeling if I tell them my idea they will say they’re not interested and then develop the new feature on their own since they already have the infrastructure in place.

Thank you,

olimits7

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junqdiva's Avatar

What if you just have a new marketing strategy idea for the company? Is the approach the same to find a contact within the company as it would be to submit a new product idea? NDA’s, Query letters, etc….?

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olimits7's Avatar

Currently, it’s just at the idea stage.

They have a patent on the product, but after taking a closer look at the patent I think if they said “no” I could be able to contact another company; since I don’t believe I would infringe on their patent…but I should first verify this with a patent attorney.

Yes, this would definitely be a “game changer” enhancement to the product and would introduce a whole new market to the product.

This company does accept new product submissions, but I’m afraid that basically all I have is an idea that they haven’t thought of yet. And once I tell them about my idea and turn the light bulb on in their heads; at this point I’m pretty much expendable.

Thank you,

olimits7

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lumi1128's Avatar

Why you do not file for provisional patent which will cost you little over $100 if you can do it by yourself and there make sure you cover all little details you think of and a Company are not able to add anything important to be able to copy your idea, than you are safe to present your idea to any company?

Good luck!

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olimits7's Avatar

Thanks, Roger…Thats a great suggestion; to get in touch with the company but don’t specify the enhancement or product until proper paperwork is in place!

olimits7

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