FridaBaby wants your ideas for the best new baby products.



Monday, July 23, 2012
at 11:59PM Pacific Time.

Tell your friends about this opportunity:

The deadline for this search has passed.
Thank you to all who submitted ideas.

FridaBaby, the company that brought the non-invasive, moms-love-it Nosefrida the Snotsucker from Sweden to the U.S., is searching for new baby products to add to their product line.

Nosefrida the Snotsucker does just what its name implies, and brings relief to snotty (we mean congested) babies who are too young to blow their nose. FridaBaby also introduced The Windi, which helps relieve gas, which is common in colicky babies. FridaBaby’s infant-relief products have developed a devoted following of doctors and parents alike, and have captured the attention of major media outlets such as The Rachael Ray Show, The Tonight Show, Woman’s Day magazine and Baby Talk—to name a few. FridaBaby is always searching for new products, and is now turning to independent inventors; moms and dads who can draw from their own experiences, or simply creative thinkers with a knack for babies’ needs. FridaBaby is on the hunt for new products that will solve common baby problems, like the Nosefrida does for congestion and the Windi does for gas.

Think of things that may make a baby (or their caretaker) uncomfortable – from teething to potty-training. Do you have an idea that could help keep a child from getting ear infections? What about something to help a baby sleep better at night?

Put on your thinking caps and get inspired by FridaBaby’s already successful products. What new product or invention would make mom and baby’s lives easier? Have an idea? Submit it today!


We ask for well-communicated ideas. This includes filling out our easy-to-use submission form to the best of your ability. Upload images, sketches and any other media that support your idea. Tell us your story. We even encourage you to create a video demonstrating your innovation. Don’t worry. We aren’t expecting you to break out your inner Spielberg. Please keep videos to less than 2 minutes.

As always, your submission should be unique and protectable (patent protection is helpful but not a requirement).

Each idea costs just $25 ($20 for Edison Insiders) to submit. If you are an Edison Nation Insider, your idea may be submitted to as many searches as you would like at no additional cost. Click here for more details on Live Product Searches.

The deadline for this search has passed.
Thank you to all who submitted ideas.


Is my idea secure?

Yes! Every idea that is submitted to Edison Nation remains private. If your idea is selected to be presented to a partner, we have strict NDAs in place. Your intellectual property is extremely important to us.

If my idea is selected, what do I get?

If your idea is selected for licensing, we will remain in contact with you and our partner from the moment the deal is signed until it is ready for the marketplace. Our team negotiates competitive royalty structures and all licensing revenues are split 50/50 with you, the original inventor.

Why do I have to pay $25?

$25 is a nominal fee to help offset the costs Edison Nation takes on to review each idea that's submitted. It is a one-time cost. If your idea is selected for licensing, we will navigate the road to commercialization -- all at no cost to you. If you are an Edison Nation Insider, the submission fee is only $20!

What do I need to submit?

We'll review all ideas, whether it's a sketch on a napkin or a prototyped invention. You don't need a patent to submit an idea to Edison Nation.

Click Here to view our other Frequently Asked Questions

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